Let your customers explain what it was like to work with you.
We plan and film guided customer interviews, then turn the strongest answers into testimonial videos for your website, sales process, ads, email, and social media. Your customer doesn’t need a script or experience on camera.
“AesthetiCo managed the whole shoot, was very clear with what I needed to do, and made sure we got the content I really needed for the website.”Dan Krause Founder, Front Porch Meats
A real customer can answer questions your company can’t answer for itself.
The strongest testimonials don’t sound like praise written by a marketing department. They give someone an honest view of the problem, decision, experience, and outcome.
What was happening before?
The customer explains the problem, uncertainty, frustration, or goal that led them to start looking for help.
Why did they choose you?
They can explain what stood out, what they needed to feel comfortable, and why they moved forward.
What was the process like?
Prospects hear what communication, planning, delivery, and working with your team felt like.
What changed afterward?
The customer can describe the practical result in their own words without making claims they can’t support.
Dan was nervous on camera. The interview still needed to sound like him.
Front Porch Meats was a new business, and Dan needed to explain what it offered, why he started it, and how the service worked. He knew the business well, but he wasn’t comfortable being interviewed.
We used guided questions, kept him focused on one subject at a time, gave him breaks when he needed them, and made sure the important points were covered without asking him to memorize a script.
“The session felt very professional from the beginning. The equipment, the setup, the studio itself, and the whole process made it clear that everything had been thought through.”Dan Krause Founder, Front Porch Meats
Front Porch Meats
Dan explains the business, why he started it, and what customers receive.
The Customer Offer
A shorter video focused on helping website visitors understand what Front Porch Meats offers.
One interview can support more than one place in your marketing.
The exact deliverables depend on the customer, story, campaign, and where your team plans to use the footage.
Full Testimonial Video
A complete customer story for a website, case-study page, sales presentation, or longer campaign placement.
Service-Specific Versions
Separate edits centered on one service, problem, result, location, or part of the customer experience.
Social + Ad Cutdowns
Shorter clips for social media, paid campaigns, email, remarketing, and sales follow-up.
Testimonial Compilation
Several customer interviews edited into one broader piece when the stories support the same message.
Vertical, Square + Widescreen
Versions prepared for websites, social feeds, vertical video, presentations, and other listed placements.
Captions + Clean Versions
Captioned videos for silent viewing and clean files when your team needs more control over the presentation.
Your customer doesn’t need to perform for the camera.
Most customers haven’t been professionally interviewed. We explain the process, ask clear questions, and give them enough room to answer naturally.
We learn the story first
We review the relationship, service, project, result, and anything that should or shouldn’t be discussed before the interview begins.
We explain what to expect
The customer has time to settle in, ask questions, understand the setup, and know that they can pause or repeat an answer.
We guide the conversation
We ask follow-up questions, help the customer be specific, and keep the interview focused without putting words in their mouth.
We remove the pressure from the final answer
Pauses, restarts, repeated phrases, and extra conversation can be cleaned up while keeping the customer’s actual meaning and wording intact.
From choosing the customer to finished testimonial videos.
You’ll know who’s being interviewed, what we’re trying to learn, and which final videos you’ll receive before filming.
We define the project
We review the customers, stories, locations, scheduling, use cases, timeline, and number of final videos needed.
We build the interview plan
Questions, follow-up topics, logistics, release needs, visual ideas, and the customer schedule are handled before shoot day.
We film the conversation
The crew handles camera, lighting, audio, interview direction, customer comfort, and any supporting footage.
We prepare the final versions
The interviews are edited, reviewed, captioned, formatted, and organized for the places listed in the proposal.
The most useful details usually come from the experience.
These aren’t taglines. They’re the parts clients remembered after working through the production.
“The best part about the AesthetiCo offer was how simple the process became. AesthetiCo managed the whole shoot, was very clear with what I needed to do, and made sure we got the content I really needed for the website.”
“I can’t say enough good things about AesthetiCo. As a former television professional myself, I had high standards. Matt exceeded those expectations every step of the way.”
“Matt brought our vision to life and guided us seamlessly through the entire process. His calm and reassuring approach made us confident everything would come together perfectly.”
Plan the versions around where prospects will see them.
A full customer story and a short social clip serve different jobs. We decide what each placement needs before editing.
Homepage + Service Pages
Customer stories placed near the services, decisions, or questions they directly support.
Dedicated Customer Pages
Longer videos combined with project details, outcomes, photography, and related work.
Proposals + Follow-Up
Relevant customer stories sent after a conversation or included with a proposal.
Ads + Remarketing
Short customer-led clips for campaign audiences who already know something about the company.
Vertical Customer Clips
Shorter answers, quotes, and moments prepared for LinkedIn, Instagram, TikTok, and YouTube Shorts.
Nurturing + Announcements
Customer stories shared with leads, members, donors, partners, or existing customers.
The customer’s story still has to be their story.
We can help someone remember details, organize their answer, and explain the experience clearly. We shouldn’t ask them to repeat praise they don’t believe or claim results they can’t support.
A testimonial is more useful when the person sounds like themselves—even when the answer isn’t perfectly polished.
Guided, Not Scripted
Questions and follow-ups are prepared, but the customer answers in their own words.
Specific, Supportable Claims
We encourage clear examples without pushing customers to exaggerate the result.
Customer Comfort Matters
Breaks, repeated answers, pauses, and follow-up questions are a normal part of the interview.
Sales Results Aren’t Guaranteed
A testimonial can support a sales process, but outcomes also depend on the offer, audience, website, follow-up, and how the video is used.
What to know before planning the interviews.
The scope depends on the number of customers, locations, stories, shoot days, and final video versions.
Who should we ask to participate?
Look for customers who can speak clearly about the problem, experience, and result. The biggest customer isn’t always the person with the clearest or most relevant story.
Does the customer need a script?
No. We prepare questions, topics, and follow-ups, then guide the conversation. Full scripts usually make customer interviews feel less natural.
What if the customer is nervous?
That’s normal. We explain the process, give them time to settle in, allow repeated answers, and keep the interview conversational.
Can we film several customers?
Yes. Multiple interviews can be planned in one location or across several locations. The schedule and final video list are confirmed in advance.
Can the interview happen at the customer’s location?
Yes. We’ll review the location, sound, lighting, access, schedule, and any supporting footage that should be captured.
Can testimonial clips be used in ads?
Yes. Shorter customer-led versions can be prepared for paid social, remarketing, landing pages, email, and sales use.
How many versions will we receive?
The proposal lists the full testimonial, cutdowns, formats, captions, and any alternate versions included in the project.
How much does testimonial video production cost?
Pricing depends on the number of customers, locations, crew, shoot days, supporting footage, travel, and final edits. You’ll receive a defined proposal before booking.
Which customers have a story worth hearing?
Tell us who you’re considering, what they worked with you on, and where the finished videos need to be used. We’ll help you decide which stories are worth filming.
Let’s talk through the project.
You don’t need the questions or schedule figured out. Bring the customer list, rough timeline, and what you’d like prospects to understand.
We typically respond within one business day.