Show people who you are before they ever call.
A brand story video explains what your business does, who's behind it, and what it's like to work with you. It's the video that goes on your homepage or About page and gets sent to people before a sales call.
MrBallen Foundation, nonprofit film · Watch on YouTube
Every business has a different story.
A founder starting something new, a law firm, and a chamber of commerce shouldn't sound the same. Here are a few we've made.
Front Porch MeatsFounder story. Dan explains why he started the business and how buying bulk beef works.
Bussey Law FirmFirm overview. Who the attorneys are and how they work with clients.
Cherry Creek ChamberOrganization overview. What the chamber does and who it's for.
Denver HeadshotsCompany story. The team, the studio, and what a session is like.
“Once the videos were live on the website, they really helped tell the story about Front Porch Meats and what we offer.”
Dan Kraus, founder, Front Porch Meats
The questions people have before they reach out.
Not a company history or a mission statement read out loud. Just the things a new customer actually wants to know.
What do you do?
Your product, service, or work, explained simply enough that a stranger gets it.
Who's behind it?
The founder, the team, or the people who actually do the work.
Why does it exist?
What you saw that was missing, or why you got into this in the first place.
What's it like to work with you?
The process, the people, and what someone can expect after they call.
It doesn't have to be the founder in a chair.
We pick the format that fits your people and your business.
What comes with a brand story video.
One shoot can cover more than the main video. We agree on the full list before we start, so you know exactly what you're getting.
Not every business needs this first.
Good fit if
- people need to know who they're hiring before they call
- your team or background is a big part of why people pick you
- your business is hard to explain in a sentence
- your website needs one solid introduction that lasts for years
Something else might be better if
- you're promoting one offer or a short campaign
- what you really need is client testimonials
- you mainly need a steady stream of social content (see Content Day)
- your offer or message is still changing
Brand story video questions.
Does the founder have to be in it?
No. It can feature the founder, a few people from your team, clients, or a voiceover. We figure out who explains each part best.
Do we need a script?
No. We write the interview questions and talking points. If the format needs a full script, we write that too.
What if we're nervous on camera?
That's normal. We coach you through it, retakes are expected, and most people relax after a few minutes.
How long is the finished video?
Usually a few minutes. The right length depends on the story and where it's going. Shorter cuts can be part of the project.
Can you film at our office or job site?
Yes. We check the location ahead of time and plan around the light, sound, and what's happening that day.
Can you take photos on the same day?
Yes. Team portraits and workplace photos can be added to the same shoot.
How much does a brand story video cost?
It depends on the crew, locations, number of shoot days, and how many versions you need. You get a written quote that lists every video before anything is booked.
Tell us what you're working on.
You don't need a script or a finished story. A rough idea is plenty to start with.